STOP Wasting Money On
STOP Wasting Time On Cold Call Prospecting Grunt Work
How "MAGNETIC MARKETING"
Will Change Your Business Life
Advertising, Marketing, Direct Marketing,
Customer / Client Attraction & Persuasion Strategies
I urge you to lock
door, take the phone
off the hook, kick off your shoes, get comfortable,
and STUDY this letter -- it IS that important!
It introduces something THAT revolutionary!
you own a Small Business of any
kind: How would you like to stop
being an "advertising victim"?.....Finally
get accurately measurable, quick results from each and every dollar you
put into ANY kind of advertising, marketing, or promotion? At will,
attract a flood of new
customers? At will, spark a huge
flow surge? Define and DOMINATE
any "target market" of your
choosing‚€¶..for less than $2.00 per prospect? (It doesn't
if you own a company selling sophisticated software only to the Fortune
1000 or a local flower shop, incredibly what I'm about to reveal to you
can "re-invent" your entire marketing process for the better!)
you are a Sales Professional: How would you like to
end cold prospecting once and for all? Possess new, powerful ways to
magnetically attract prospects who are pre-disposed to view you as an
expert ally and advisor, pre-disposed to buy from you? Put an end to
being "screened", to phone tag? Have qualified prospects eagerly asking
you to make time to see them?
If you are a Sales
Manager or Marketing Executive: How
would you like to cut all the fat, waste, even the uncertainty out of
your company's advertising‚€¶..AND‚€¶..make your
immensely more productive?
those benefits, and many more, are readily available
-- with my marketing strategies, notably my "Magnetic Marketing
name is Dan Kennedy. You've probably heard of me -- or
heard me. I speak to over 200,000 people each year, appearing in big
events with the likes of Zig Ziglar, Tom Hopkins, and Larry King, and
Paul Harvey just to name a few. Private clients pay me $800.00 and hour
for consultations; $7,500.00 to $15,000.00 plus royalties to develop
marketing documents, tools, and campaigns.
of my hottest, most
in demand speech topics and consulting specialties is -- "Magnetic
Marketing" -- and we get rave
reviews from the people who acquire
and use my Magnetic Marketing Systems and Strategies. (I've enclosed a
promise you that you,
too, will be amazed at the power of my unusual yet proven methods to
virtually transform businesses and sales careers from struggle or
'average' to meteoric growth and extraordinary success at blinding
you act quickly, you
can put my "marketing wizardry" to work for YOU now, on a zero
this letter, I'm going
to tell you exactly what my Systems can do for your business and career.
Know You May Go To A
Lot Of Seminars, Hear A Lot Of Speakers, And Own A Lot Of Books And
Tapes. Still, I Outright Guarantee You've Never Gotten Your Hands On
Anything Quite As Powerful And Practical As My Materials.
have assembled a
product like no other -- yes, it includes CD's, but you MUST
NOT prejudge it because of that. This is actually a complete "TOOL
KIT".....real tools you take and use in your business. It's called THE
MAGNETIC MARKETING SYSTEMS KIT and you might think of it as a
transformational marketing department in a box. Actually,
this is such
a unique product it is hard to describe, but I'm going to take my very
are 6 main, moneymaking "components"
in my MAGNETIC MARKETING SYSTEMS KIT
-- let me walk you through each of them:
Brainer", Fast Implementation
in general, I've
made implementation an 80% "no-brainer", because I have done 80% of the
work for you. In addition to
teaching on the 6 CD's in the
Kit, I have taken 11 different businesses and 4 different sales
careers, in 6 different business categories, and treated each one as a
private, paying client, and created complete direct marketing/Magnetic
Marketing Systems for each one, including all of the "power documents":
prospecting and sales letters, ads, postcards, and so on. And
documents are all marked 'Copyright Free', which gives you permission
to take them and use them, virtually as-is! (When I am paid
develop ONE collection of documents, for one client, I am typically
paid $7,500.00 to as much as $15,000.00 plus royalties, so there is
over $75,000.00 worth of copywriting services provided in this Kit!)
here's the best
part: Information and ideas are
fine, but let's
gap to implementation. It turns out that 90% of all
and sales careers fit one (or more) of these categories so
perfectly‚€¶..YOUR business or sales career will match up with
least) one of these categories so perfectly, you will be able to
"steal" and use those "power documents" and strategies outright, just
as if they were created for you‚€¶..only very minor adaptation
necessary! Please pay attention to this point! At each seminar, after
each speech, I am surrounded by people, each asking if the Kit applies
to this business, that business, each believing theirs to be so
'different' it must not be included. So, to repeat: 90%
businesses and sales careers are covered by this Kit! For most, at
least one category is such a perfect match, there's instant application
with little or no creative adaptation.
business-to-business selling situations, to-consumer situations,
retail, restaurants, professional practices, real estate, automobile
sales, even financial services sales (where there are compliance
issues), direct sales and network marketing, industrial, big ticket
items, and on and on. And just about everybody who gets this
one category to be a very close match‚€¶..they learn and
from ALL the materials, AND they are able to instantly and easily apply
the tools from the one category best matched to their business.
Copyright-Free Documents, in one of the business examples, are the
now-famous "Giorgio, Romance Director" Letters that I show at most
seminars, that every audience falls in love with! You've just got to
see this "marketing masterpiece"!
From What Others Have Done
addition to everything
I created for you, I have also included 102 -- yes, 102! -- additional
did NOT create. These came from
people just like you, who purchased previous Editions of the Kit, took
something, adapted it to their business, then sent it in with a report
of extraordinary results.
Exhibits let you see exactly how business owners,
marketing executives, and salespeople have very successfully adapted
and used the 'power documents' in the Kit. By seeing how they've moved
the 'documents' from one business to another, from a
business to theirs, you can see how to do it too.
in these 102 Exhibits, you even get a "Cash Flow
Surge Letter".....4 typed pages
that brought in $58,000.00 of extra,
cash business in 15 days for an
art gallery owner and has been
adapted, with similar success, in over a dozen different businesses
that we know of. These four
typed pages ALONE could easily be worth
thousands of dollars to you.
mistake this Kit for a big collection of "form
letters", by the way. SOME of my Marketing Systems are "letter driven".
But virtually EVERY possible media; every effective method of getting
your 'marketing message' out to your target markets is included in my
Systems. My MAGNETIC MARKETING KIT is a comprehensive, integrated
package of help with marketing messages, target marketing, and every
media and method.
CD #1 "walks"
every page, every
'power document', every tool, every example in the Kit.
for about a half-hour at your desk or kitchen table, with the Kit,
listen to this first CD, and you will understand everything in the
Kit, where it is, why it's there, how it is to be used. This way, you
quickly set up your own "cafeteria line", so you can go back through
the line pick out the strategy and 'tools' most relevant
your business right now get those up and running, working
for you then go back through the line and pick another system...etc.
and don't worry about the "how to eat an elephant
problem" here -- the answer IS "one bite at a time". This Kit is NOT
something you're going to zip through once, put on a shelf and never go
back to. Not at all! It IS a true "tool kit" you'll keep going back to,
time after time, month after month. And each time you choose and put to
work a System, a strategy, or tool, you will AGAIN simplify your
business, strengthen your marketing, increase your income!
Why you MUST pay
attention to Dan Kennedy:
Dan Kennedy is one of the highest paid, most in-demand direct marketing
consultants in America today. He is a trusted marketing
advisor, consultant and coach to hundreds of private entrepreneurial
clients running businesses from $1-million to $1-billion in size; and
he influences well over 1-million independent business
owners annually through his newsletters, tele-coaching
programs, local Chapters and Kennedy Study Groups meeting in over 100
cities, and a network of top niched consultants in nearly 150 different
business and industry categories and professions at fees starting at
$18,800.00 a day. His methods transfer easily from one to the other. Entrepreneur
Magazine says he has "at least 101
moneymaking ideas for any business owner" -- but 'idea' is really a
misnomer; Dan is relentless about providing only proven, practical,
useable action strategies.
As a consultant, Dan applies his "marketing wizardry" and moves with
remarkable ease from one field to the next -- proving that his methods
are universally applicable, although often brought to a particular
field for the first time at his urging. His clients
include everything from start-up entrepreneurs and small
companies to several 100-million and 200-million dollar companies, even
two billion-dollar companies, one in the U.S., one in England.
Many of these clients have been with Dan continuously for 5, 7, even 10
years. A total of 92% of all clients who have used him in consulting
and/or direct-response copywriting capacity once have done so
One of the interesting business arenas he's been heavily involved in is
the TV infomercial field, where he has consulted with 3 of the 5
largest companies, worked on projects with a long list of celebrities
including Florence Henderson and Fran Tarkenton, and been directly
involved in the sale of hundreds of millions of dollars of product via
TV. His longest continuing client in this industry, the Guthy-Renker
Corporation, is famous for its 'Personal Power' infomercials with Tony
Robbins and the Victoria Principal Skin Care infomercials.
Many of Dan's clients and "students" achieve really
miraculous sales breakthroughs almost overnight. Just as an example,
consider the young married couple with a failing home-based business
and $100,000.00 in accumulated credit card debt; 90 days after
attending one of Dan's seminars on marketing, they had their income up
to $50,000.00 a month.Just two years later, they had zero debt, a
monthly income exceeding $100,000.00.., an amazing, "unbelievable"
turnaround. Yet, these kind of "unbelievable results" seems to be the
norm with those applying Dan Kennedy's advice!
As you already know, Kennedy is one of America's top
professional speakers, sharing his ideas with over
250,000 people a year and sharing the platform with a
long list of other famous speakers and celebrities, including: Zig
Ziglar, Tom Hopkins, Larry King, Mrs. Fields, General Norman
Schwartzkopf, former President Bush, coaches Jimmy Johnson and Lou
Holz, and the list goes on and on. His busy schedule includes in-house
seminars for corporate clients, ranging from Ski-Doo to Sun Securities
to Orange Systems (computer software); speeches or panel presentations
for major associations, and Peter Lowe Success Events. This is his 20th
year as a professional speaker.
Dan is also prolific author, having written 13 books on copywriting,
business and marketing, including the popular "No B.S."
series, or one of the few "bibles" of copywriting, The
Ultimate Sales Letter, in its 3rd edition,
remarkably on bookstore shelves since first published in 1991.His books
have received favorable attention in Success, Entrepreneur, and Selling
Magazines, numerous trade publications, even USA TODAY.
of dollars of his CD programs and other products have been sold by his
own companies worldwide, and products he has co-authored or edited have
also been featured in major catalogs like Nightingale-Conant and
Sybervision. The "Be Your Own Boss System" he co-authored with Tony
Robbins, Fran Tarkenton, and the columnists of Entrepreneur Magazine
was featured in its own TV infomercial.
And he is an entrepreneur, who actively, currently lives what he
teaches and practices what he preaches. Dan says there are too many
experts, authors, and speakers who "sell only in their memories and run
businesses only in their nightmares." He is NOT one of them.
Kennedy is the face, voice and primary content provider for
Glazer-Kennedy Insider's Circle, an organization of more than 25,000
businesses and entrepreneurs worldwide, with 140 local chapters in
Canada and the United States.
Kennedy is also the "hidden genius" behind full-page magazine
advertisements you've undoubtedly seen, direct-mail campaigns you've
received and TV infomercials you've seen. He is routinely paid upwards
from $50,000.00 to, on average, $100,000.00 to $200,000.00 plus
royalties to craft direct-response ads, sales letters, direct-mail
campaigns and integrated offline/online marketing systems for his
private clients....over 85% of which repeat. His advertisements created
for clients have appeared in over 200 magazines from industry trade
journals, airline magazines and The Wall Street Journal to USA Today
and Readers Digest to Cosmopolitan.
created winning campaigns for health, diet and beauty products and
companies, B2B and industry products including software, and
investments including Canadian land sold to Asian investors, but his
#1 specialty, where he does most of his work, is with clients in the
information-marketing industry including book, home study course,
online course and newsletter publishers; seminar, conference and event
promoters; coaching organizations; and associations.
any given month, clients spend over 1/2-million dollars running ads,
much more mailing sales letters, and still more airing infomercials
that Dan has developed.
$150,000.00 in new business, at a total cost of about $700.00, using
manufacturers' representative in the home furnishings industry, calling
on furniture store buyers. Your `Magnetic Marketing' has
completely replaced prospecting and cold-calling for me. And,
in the past year, I've opened 22 new accounts - about $150,000.00 in
new business, at a total cost of about $700.00, using your method. And
that was before I got serious about this approach."
David Love, California
"Crash Course" In Magnetic Marketing
CD's #2, 3, 4 and 5
give you a fast,
crash course in these unusual, powerful marketing strategies.
These unique CD's condense my answers to a full day of
interviewing about all of my marketing methods.....it's a total "brain
drain".....and it's eminently listenable. I promise you: you're going
to EAGERLY listen to these four CD's over and over again, making
new discoveries every time! If you have business associates, get them
to listen to these 4 CD's, and they'll instantly have their minds
opened to these new approaches.
Get Off To A
#6 is the "Fast Start CD". Here, I
focus only on a couple of the most powerful, easy to master, easy to
implement Marketing Systems you can very quickly see great results from.
A $1,000.00+ Consultation Value!
get TWO "2nd Opinion Critique Certificates" -- each lets
you send any one printed promotional item for your business to me for my
personal feedback, by mail or
FAX. You can send in an ad, letter,
brochure, whatever. And staff does NOT do this; you get advice from me
on what you've done well, what you haven't, and how to improve it. (By
the way, a warning: I'm rather
blunt. I may hurt your feelings. But I WILL improve what
a consultant, I frequently provide this 2nd Opinion
Critique Service to many companies, entrepreneurs, even ad agencies,
and charge $200.00 per Critique, so this IS a very real $400.00 value.
However, it can certainly be worth a whole lot more to you. (There's a
dentist in Sacramento, for example, who made three "little" changes in
his Val-Pak Coupon after my critique -- and TRIPLED the response. Or an
industrial products company‚€¶..one "little" change in their
journal ads slashed their cost-per-lead by 30%.)
ALSO get a "My #1 Marketing Challenge Consultation
Coupon". I will respond to your most vexing marketing challenge. I
regularly charge $800.00 per hour for consulting, but this is included
for you at no added charge!
Now, I'll Bet You Are "Worrying"
About The Price.....
people guess we're into the $500.00 to $1,000.00 price
range. Fortunately, we are not. The price for everything included with
my "Magnetic Marketing Kit" is only $399..
have set aside a limited
number of packages for a special
discounted price of $299.
This offer is only
guaranteed for the next 72 hours or
until the packages are gone.
Even A Remarkably Generous
DOUBLE GUARANTEE --
have TWO full months to examine everything, use what you wish, and, if
for any reason or even no reason, you want a full refund, just return
everything and you'll get your money back immediately. NO questions
asked. You do not need a 'my dog ate my homework story'. No one will
ask you any questions at all. No hassle. No 'fine print'. Simple and
straightforward; you are thrilled with what you get in my Kit or you
get a full refund. And, incidentally, I'm devoted to the goal of only
having satisfied customers.
If you're not going to profit from having my Kit, I really would prefer
to buy it back.
SECOND Guarantee: If you keep the Kit after the two
months, I'll ride along with you for
another TEN months and, if, after a full year from your purchase date,
you will show me proof that you used at least one strategy, System, or
tool from the Kit, and you will look me in the eye on paper and tell me
you did not put at least $10,000.00 in your bank account that you would
not have otherwise, send me a note describing your use and failure with
the Kit, I will STILL refund every penny you've paid. Even if you've
used the Critique and Consultation Coupons, I will STILL refund every
penny you've paid -- even after one full year. I want you to put tens
of thousands of dollars of income in your bank account, that you know
would never have gotten there without my Kit, or I want to buy it back.
let me give you an amazing statistic:
To date more than TEN Million Dollars worth of my Magnetic
Marketing Kits have been sold. This includes sales at speaking
engagements, to my
corporate clients, and through my publisher's catalog. All were sold
with this same Double Guarantee. The result: a 96% satisfaction rate.
But that doesn't just mean that 96% of those people kept their
Kits.....96% not only kept their Kits but also sent me success reports
and testimonial letters, subscribed to my newsletter, attended my
advanced seminars, or bought additional Dan Kennedy books, CD's,
courses, or tool kits. I think that fact
has to tell you a lot
about the results YOU can expect from getting my "secrets" working for
you. After all, why would
anybody make additional investments in my
materials if they weren't profiting tremendously from their first
sold 3,700 books and had a profit of $26,000.00!
"After attending your seminar in Omaha, we
purchased your Magnetic Marketing System. WOW! We used the 3-letter
System to sell our Coupon Books. We targeted 1,600 local companies. We
sent out our letters about 9 days apart. Our response: Letter #1, 7%;
Letter #2, 8%; Letter #3, 3%; total response: 18%! We sold 3,700 books
and had a profit of $26,000.00! You're a legend!"
-Doug Nielson, The Big-O Book,
Market Innovators, Omaha, NE
Fast Action BONUS Offer:
also reserved a copy of my Special Report "How To Solve
All Your Advertising, Marketing & Sales Problems, Fast
Forever" -- and the three "Bonus Reports" offered to the first 100
at-event buyers -- for you -- and you keep that Report and
Reports" even if you choose to return everything else for a refund.
three "Bonus Reports" are extremely powerful:
"How To (At Least) Double The Results From Your Yellow
Pages, Coupon & Other 'Print' Advertising".
"How To Turn Mailing Lists Into Money:
Sophisticated Target Marketing Made Simple". This Report
shows you how to obtain the names, addresses, etc. of the people most
likely to buy your services or products.
"How To Print All The Money You
Want Legally". This Report shows you how to create "lead
"widgets", and "secondary reason for response".
FULL MONTHS, unconditional satisfaction guarantee. PLUS an additional
TEN MONTHS' conditional guarantee. PLUS all of the Bonus Reports, yours
to keep regardless of your decision about everything else.
Here's How To Get Your
MAGNETIC MARKETING SYSTEMS KIT At The Very Special Discount (This IS a
limited offer. Act now!)
have allocated only a certain, limited number of Kits at
this deeply discounted price of $399.
As a result, I can only extend this invitation to you for
72 hours (3 days).‚€¶.I need your response immediately! Wait
long and this offer will be void. There
are three ways to
Two: you can call 1-877-636-9631
use your American Express, VISA, MasterCard or Discover card. All
telephone orders are fulfilled and shipped by UPS within 48 hours. Be
sure to tell the Customer Service Representative that you are calling
for the special Dan Kennedy test offer.
you can FAX the order form in,
anytime, 24 hours a day, 7 days a week, using your choice of credit
cards. Or you can Mail us a check made payable to Success
Strategies Inc FAX to: 1-484-737-9631
you can send your order in by mail, with
your personal or company check to: Success Strategies
International Inc 34950 Hwy 58,
Eugene, Oregon 97405, USA
urge you to act on this opportunity today, right now, while
it is fresh in your mind.
Dan S. Kennedy
You get everything: the Magnetic Marketing Systems Kit,
a total of 6 audio CD's, 2 Critique Certificates, the Marketing
Challenge Consultation Coupon, the Double Guarantee, the Special
Report, the 3 "Bonus Reports", and the Bonus Book -- but only if you
act within the next 72 hours. Call now: 1-877-636-9631
here for a message from Dan
here to see what
saying about Dan Kennedy's Magnetic Marketing System