STOP Wasting Money On Advertising Guesswork
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How "MAGNETIC MARKETING" Amazingly Powerful
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I urge you to lock the door, take the
phone
off the hook, kick off your shoes, get comfortable,
and STUDY this letter -- it IS that important!
It introduces
something THAT revolutionary!
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"...directly responsible for over $500,000.00 in sales."
"Here's a much deserved testimonial. I should have sent you this formal thank-you sooner, but I've been so busy making money with all the killer marketing stuff I've learned from you, I haven't taken the time. Anyway, my relationship with you is directly responsible for over $500,000.00 in sales in less than 2 years." |
Dear
Friend,
If you own a Small Business of any kind: How would you like to stop being an "advertising victim"?.....Finally get accurately measurable, quick results from each and every dollar you put into ANY kind of advertising, marketing, or promotion? At will, attract a flood of new customers? At will, spark a huge cash flow surge? Define and DOMINATE any "target market" of your choosing…..for less than $2.00 per prospect? (It doesn't matter if you own a company selling sophisticated software only to the Fortune 1000 or a local flower shop, incredibly what I'm about to reveal to you can "re-invent" your entire marketing process for the better!)
If you are a
Sales Professional: How would you like to end cold prospecting
once and for all? Possess new, powerful ways to magnetically attract
prospects who are pre-disposed to view you as an expert ally and
advisor, pre-disposed to buy from you? Put an end to being
"screened", to phone tag? Have qualified prospects eagerly asking
you to make time to see them?
If you are a Sales Manager
or Marketing Executive: How would you like to cut all the fat,
waste, even the uncertainty out of your company's
advertising…..AND…..make your salespeople immensely more
productive?
All those benefits, and many more, are readily available -- with my marketing strategies, notably my "Magnetic Marketing Systems".
My name is Dan Kennedy. You've probably heard of me -- or heard me. I speak to over 200,000 people each year, appearing in big events with the likes of Zig Ziglar, Tom Hopkins, and Larry King, and Paul Harvey just to name a few. Private clients pay me $800.00 and hour for consultations; $7,500.00 to $15,000.00 plus royalties to develop marketing documents, tools, and campaigns.
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One of my hottest, most in demand speech topics and consulting specialties is -- "Magnetic Marketing" -- and we get rave reviews from the people who acquire and use my Magnetic Marketing Systems and Strategies. (I've enclosed a few.) I promise you that you, too, will be amazed at the power of my unusual yet proven methods to virtually transform businesses and sales careers from struggle or 'average' to meteoric growth and extraordinary success at blinding speed. If you act quickly, you can put my "marketing wizardry" to work for YOU now, on a zero risk basis. In this letter, I'm going to tell you exactly what my Systems can do for your business and career. I Know You May Go To A Lot Of Seminars, Hear A Lot Of Speakers, And Own A Lot Of Books And Tapes. Still, I Outright Guarantee You've Never Gotten Your Hands On Anything Quite As Powerful And Practical As My Materials. I have assembled a product like no other -- yes, it includes audio cassettes, but you MUST NOT prejudge it because of that. This is actually a complete "TOOL KIT".....real tools you take and use in your business. It's called THE MAGNETIC MARKETING SYSTEMS KIT and you might think of it as a complete, transformational marketing department in a box. Actually, this is such a unique product it is hard to describe, but I'm going to take my very best shot. There are 6 main, moneymaking "components" in my MAGNETIC MARKETING SYSTEMS KIT -- let me walk you through each of them:
MONEYMAKING COMPONENT #1: First, in general, I've made implementation an 80% "no-brainer", because I have done 80% of the work for you. In addition to teaching on the 6 Cassettes in the Kit, I have taken 11 different businesses and 4 different sales careers, in 6 different business categories, and treated each one as a private, paying client, and created complete direct marketing/Magnetic Marketing Systems for each one, including all of the "power documents": prospecting and sales letters, ads, postcards, and so on. And these documents are all marked 'Copyright Free', which gives you permission to take them and use them, virtually as-is! (When I am paid to develop ONE collection of documents, for one client, I am typically paid $7,500.00 to as much as $15,000.00 plus royalties, so there is over $75,000.00 worth of copywriting services provided in this Kit!) Now, here's the best part: Information and ideas are fine, but let's bridge the gap to implementation. It turns out that 90% of all businesses and sales careers fit one (or more) of these categories so perfectly…..YOUR business or sales career will match up with (at least) one of these categories so perfectly, you will be able to "steal" and use those "power documents" and strategies outright, just as if they were created for you…..only very minor adaptation necessary! Please pay attention to this point! At each seminar, after each speech, I am surrounded by people, each asking if the Kit applies to this business, that business, each believing theirs to be so 'different' it must not be included. So, to repeat: 90% of all businesses and sales careers are covered by this Kit! For most, at least one category is such a perfect match, there's instant application with little or no creative adaptation. The Kit covers business-to-business selling situations, to-consumer situations, retail, restaurants, professional practices, real estate, automobile sales, even financial services sales (where there are compliance issues), direct sales and network marketing, industrial, big ticket items, and on and on. And just about everybody who gets this Kit finds one category to be a very close match…..they learn and 'borrow' from ALL the materials, AND they are able to instantly and easily apply the tools from the one category best matched to their business. Included in these Copyright-Free Documents, in one of the business examples, are the now-famous "Giorgio, Romance Director" Letters that I show at most seminars, that every audience falls in love with! You've just got to see this "marketing masterpiece"!
MONEYMAKING COMPONENT #2:
In addition to everything I created for you, I have
also included 102 -- yes, 102! -- additional |
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These Exhibits let you see exactly how business owners, marketing executives, and salespeople have very successfully adapted and used the 'power documents' in the Kit. By seeing how they've moved the 'documents' from one business to another, from a different business to theirs, you can see how to do it too.
Included in these 102 Exhibits, you even get a "Cash Flow Surge Letter".....4 typed pages that brought in $58,000.00 of extra, cash business in 15 days for an art gallery owner and has been adapted, with similar success, in over a dozen different businesses that we know of. These four typed pages ALONE could easily be worth thousands of dollars to you.
Don't mistake this Kit for a big collection of "form letters", by the way. SOME of my Marketing Systems are "letter driven". But virtually EVERY possible media; every effective method of getting your 'marketing message' out to your target markets is included in my Systems. My MAGNETIC MARKETING KIT is a comprehensive, integrated package of help with marketing messages, target marketing, and every media and method.
MONEYMAKING COMPONENT #3:
The "Cafeteria
Tape"
Audio Tape #1 "walks" you through every page, every 'power document', every tool, every example in the Kit. Sit down for about a half-hour at your desk or kitchen table, with the Kit, listen to this first Tape, and you will understand everything in the Kit, where it is, why it's there, how it is to be used. This way, you quickly set up your own "cafeteria line", so you can go back through the line…..pick out the strategy and 'tools' most relevant to your business right now.….get those up and running, working for you.….then go back through the line and pick another system…..etc.
Oh, and don't worry about the "how to eat an elephant problem" here -- the answer IS "one bite at a time". This Kit is NOT something you're going to zip through once, put on a shelf and never go back to. Not at all! It IS a true "tool kit" you'll keep going back to, time after time, month after month. And each time you choose and put to work a System, a strategy, or tool, you will AGAIN simplify your business, strengthen your marketing, increase your income!
MONEYMAKING COMPONENT #4:
A "Crash Course" In
Magnetic Marketing
Audio Tapes #2, 3, 4 and 5 give you a fast, crash course in these unusual, powerful marketing strategies. These unique cassettes condense my answers to a full day of interviewing about all of my marketing methods.....it's a total "brain drain".....and it's eminently listenable. I promise you: you're going to EAGERLY listen to these four cassettes over and over again, making new discoveries every time! If you have business associates, get them to listen to these 4 tapes, and they'll instantly have their minds opened to these new approaches.
MONEYMAKING COMPONENT #5:
Get Off To A
Super-Fast Start.....
Audio Tape #6 is the "Fast Start Tape". Here, I focus only on a couple of the most powerful, easy to master, easy to implement Marketing Systems you can very quickly see great results from.
MONEYMAKING COMPONENT #6:
Hands-On, Personal
Assistance:
A $1,000.00+ Consultation Value!
You get TWO "2nd Opinion Critique Certificates" -- each lets you send any one printed promotional item for your business to me for my personal feedback, by mail or FAX. You can send in an ad, letter, brochure, whatever. And staff does NOT do this; you get advice from me on what you've done well, what you haven't, and how to improve it. (By the way, a warning: I'm rather blunt. I may hurt your feelings. But I WILL improve what you're doing!)
As a consultant, I frequently provide this 2nd Opinion Critique Service to many companies, entrepreneurs, even ad agencies, and charge $200.00 per Critique, so this IS a very real $400.00 value. However, it can certainly be worth a whole lot more to you. (There's a dentist in Sacramento, for example, who made three "little" changes in his Val-Pak Coupon after my critique -- and TRIPLED the response. Or an industrial products company…..one "little" change in their trade journal ads slashed their cost-per-lead by 30%.)
You ALSO get a "My #1 Marketing Challenge Consultation Coupon". I will respond to your most vexing marketing challenge. I regularly charge $800.00 per hour for consulting, but this is included for you at no added charge!
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"...We sold 3,700 books and had a profit of $26,000.00! " "After attending your seminar in Omaha, we purchased your Magnetic Marketing System. WOW! We used the 3-letter System to sell our Coupon Books. We targeted 1,600 local companies. We sent out our letters about 9 days apart. Our response: Letter #1, 7%; Letter #2, 8%; Letter #3, 3%; total response: 18%! We sold 3,700 books and had a profit of $26,000.00! You're a legend!" -Doug Nielson, The Big-O Book, Market Innovators, Omaha, NE |
By Now, I'll Bet You Are "Worrying"
About The
Price.....
Most people guess we're into the $500.00 to $1,000.00 price range. Fortunately, we are not. The price for everything included with my "Magnetic Marketing Kit" is only $399..
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Special Notice I have set aside a limited number of packages for a special discounted price of $299. This offer is only guaranteed for the next 72 hours or until the packages are gone. |
There's Even A Remarkably Generous
DOUBLE GUARANTEE
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And I Enjoy A 96% Satisfaction Rate.
Your first Guarantee: You have TWO full months
to examine everything, use what you wish, and, if for any reason or
even no reason, you want a full refund, just return everything and
you'll get your money back immediately. NO questions asked. You do
not need a 'my dog ate my homework story'. No one will ask you any
questions at all. No hassle. No 'fine print'. Simple and
straightforward; you are thrilled with what you get in my Kit or you
get a full refund. And, incidentally, I'm devoted to the goal of
only having satisfied customers.
If you're not going to profit
from having my Kit, I really would prefer to buy it back.
Your SECOND Guarantee: If you keep the Kit after the two months, I'll ride along with you for another TEN months and, if, after a full year from your purchase date, you will show me proof that you used at least one strategy, System, or tool from the Kit, and you will look me in the eye on paper and tell me you did not put at least $10,000.00 in your bank account that you would not have otherwise, send me a note describing your use and failure with the Kit, I will STILL refund every penny you've paid. Even if you've used the Critique and Consultation Coupons, I will STILL refund every penny you've paid -- even after one full year. I want you to put tens of thousands of dollars of income in your bank account, that you know would never have gotten there without my Kit, or I want to buy it back.
Now let me give you an amazing statistic: in 1998 and again in 1999, I sold over One Million Dollars worth of my Magnetic Marketing Kits. This includes sales at speaking engagements, to my corporate clients, and through my publisher's catalog. All were sold with this same Double Guarantee. The result: a 96% satisfaction rate. But that doesn't just mean that 96% of those people kept their Kits.....96% not only kept their Kits but also sent me success reports and testimonial letters, subscribed to my newsletter, attended my advanced seminars, or bought additional Dan Kennedy books, cassettes, courses, or tool kits. I think that fact has to tell you a lot about the results YOU can expect from getting my "secrets" working for you. After all, why would anybody make additional investments in my materials if they weren't profiting tremendously from their first investment.
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"...$7,000.00 in advertising cost SAVINGS..." "I have used your MAGNETIC MARKETING TOOLKIT
with fantastic results: (1) Increased sales 21% in 1997 vs. 1996;
(2) 1, 221 NEW customers on the books since August; (3)
$7,000.00 in advertising cost SAVINGS for '98 vs. '97; (4) Increased
customer's average purchase price; (5) Increased new customers' return
visits within first 30 days. Since studying your material, I quit
conventional advertising and started zeroing in on my true customer base.
You are The Man! Thank You!" - Dennis Babjack, Owner, Washington Street Mercantile |
An Incredibly Valuable Fast Action BONUS Offer:
I've also reserved a copy of my Special Report "How To Solve All Your Advertising, Marketing & Sales Problems, Fast & Forever" -- and the three "Bonus Reports" offered to the first 100 at-event buyers -- for you -- and you keep that Report and the "Bonus Reports" even if you choose to return everything else for a refund.
The three "Bonus Reports" are extremely powerful:
1. "How To (At Least) Double The Results From Your Yellow Pages, Coupon & Other 'Print' Advertising".
2. "How To Turn Mailing Lists Into Money: Sophisticated Target Marketing Made Simple". This Report shows you how to obtain the names, addresses, etc. of the people most likely to buy your services or products.
3. "How To Print All The Money You Want Legally". This Report shows you how to create "lead generation magnets", "widgets", and "secondary reason for response".
So, TWO FULL MONTHS, unconditional satisfaction guarantee. PLUS an additional TEN MONTHS' conditional guarantee. PLUS all of the Bonus Reports, yours to keep regardless of your decision about everything else.
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"...it has literally changed my life." "Thank you! I invested in your Magnetic Marketing System about seven months ago and it has literally changed my life. You promised you had strategies that would work for any business and you were right. I'm a professional magician. Before I got your System, I did 12 to 20 shows a year - obviously not enough to make a living. After putting into action what you teach, I now book between 20 to 30 shows a month!" -David DiPietro, The Magic of David Dee, Roswell, GA |
Here's How To Get Your MAGNETIC MARKETING SYSTEMS KIT
At The Very Special Discount (This IS a limited offer. Act
now!)
I have allocated only a certain, limited number of Kits at this deeply discounted price of $299. As a result, I can only extend this invitation to you for 72 hours (3 days).….I need your response immediately! Wait too long and this offer will be void. There are three ways to order:
One: Order Online
Two: you can call 1-877-636-9631 and use your American Express, VISA, MasterCard or Discover card. All telephone orders are fulfilled and shipped by UPS within 48 hours. Be sure to tell the Customer Service Representative that you are calling for the special Dan Kennedy test offer.Three: you can FAX the order form in, anytime, 24 hours a day, 7 days a week, using your choice of credit cards. Or you can Mail us a check made payable to Success Strategies Inc FAX to: 1-484-737-9631
Four: you can send your order in by mail, with your personal or company check to: Success Strategies International Inc 34950 Hwy 58, Eugene, Oregon 97405, USA
I urge you to act on this opportunity today, right now, while it is fresh in your mind.
Sincerely,

Dan S.
Kennedy
P.S. You get
everything: the Magnetic Marketing Systems Kit, a total of 6 audio
CD's, 2 Critique Certificates, the Marketing Challenge
Consultation Coupon, the Double Guarantee, the Special Report, the 3
"Bonus Reports", and the Bonus Book -- but only if you act within
the next 72 hours. Call now: 1-877-636-9631
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