"140,000.00 in business in 4 days, and a big chunk of that was extra revenue I'd have never seen without the one suggestion you gave me. If I'd been using that one since the first of the year, I'd be at least $100,000.00 farther ahead."

"Here's a much deserved testimonial. I should have sent you this formal thank-you sooner, but I've been so busy making money with all the killer marketing stuff I've learned from you, I haven't taken the time. Anyway, my relationship with you is directly responsible for over $500,000.00 in sales in less than 2 years."

I can't thank you enough for all the valuable information, insights and techniques you provided at the Copywriting Clinic. It is definitely the most valuable training I have received in copywriting.

Dan Kennedy is the guy I respect most in the direct response field. I have had the opportunity to have Dan as a guest speaker at all my  Bootcamps, and to work with him on various projects - and every time I meet with him or listen to him speak or read one of his vast collection of books, I learn new ways to increase profits and marketing results.

From 1992: "It seems like, after 14 years of 'hoping' and struggling, you've finally shown me how to make real money from selling my information. Things are now happening I never thought were possible. Dan - you are one of the handful of people who really got me started."

From 1999....."We've sold 3,407 videos in the "Kahuna Warrior Mind" series in the last 4 weeks alone!  We pull in $33.00 plus S&H for each video.  And of all the purchases, we've had only 17 choose the "Silver" package, and 9 of those upgraded to "Gold" as soon as they watched the "Quick Start Video".  Most of the rest buy the "Gold", but are immediately sold up to "Platinum" - for another $97.00."

"Dan Kennedy's reputation for teaching people how to make money in direct mail is second to none on this planet. Direct marketing industry heavyweights everywhere turn to Dan on a daily basis, and willingly pay huge sums of money for his no-nonsense approach. His cash-generating ideas overflow like Niagara Falls!"

"Dan Kennedy is a lean, mean information selling machine. His amazing business blueprint, The Ultimate Information Entrepreneur, gives you more useful, wallet-fattening secrets than 10 other books. Reading it is like getting a master's degree in how to profit from today's information age economy. Just one idea I took from one page out of Dan's Manual paid me back over $10,000.00 almost instantly. I simply can't recommend this highly enough. It's worth ten times the price."

"The "Mega System For Speakers" would be a bargain at twice the price. It is an absolute must for people who are serious about the business side of speaking."

"The Mega System is excellent. It was like a breath of fresh air to hear you expose the nonsense about career speaking."

"I've been speaking for profit for a number of years. Two things hit me right away (about your Mega System For Speakers): first, how much easier and more profitable my speaking business could have been if I would have had Dan's information to begin with. Second, how putting just a few of these proven techniques into action will substantially increase my bottom line this year - and for many years to come."

"If you want to make waves, go to Harvard and get your Ph.D.. If you want to make money, get your Ph.E. - run to your nearest bookstore and get Kennedy's new book- it's a four year course in Entrepreneurship."

"Ever since I first saw you speak and bought your materials, my life has changed for the better. My selling was pathetic! My attitude was pitiful. My income decreasing. NOT ANYMORE. My selling is great - I just closed the largest single order in my division history; $1,472,050.00! My earnings have increased by 159%."

"Your expertise helped to vault my business to the next level. One year ago, when we met at your seminar, I was in start-up mode. Using your information, ideas and input over the last year, we have met and surpassed our sales goals for one year. What a tremendous feeling!"

"I've used a lot of your ideas, with the latest success wrinkle being 'your choice'…I created three levels of packages…I've had a near 75% up-sell from $2.95 to $50.00 on my recorded message!"

"In 1993, I attended Peter Lowe's Success day in St. Paul, MN. I purchased both sets of your tapes (including Magnetic Marketing) and promptly set to work. Although my company has a direct-mail program that I participate in, I had not developed any type of follow-up of my own. Using your system, I did so and am very pleased with my results. I tripled my sales results and increased my referrals by 100% based on what I've learned from you. Thank you!"

You are one of the very few people I can truly say changed my life. Just a few years ago, when I was a marketing 'nobody', you were there for me. You were always available for me, gave me speaking opportunities, advice - everything I needed to make the leap into the 'big time'. I'm not sure why you did it, but I'm very thankful you did. Your products have had more of an impact on me than any others. But more than that, your friendship and support were the factors that gave me all the opportunity I needed. I took that opportunity and ran with it.

I now have more money than I'll probably need for the rest of my life. So much of the credit for that goes to you. Yeah, I know money isn't everything, but money buys you freedom - and freedom is everything. Mary and I are going on a two week cruise in a few weeks. When I get back, I'll be taking the steps necessary to sell my business, take on a majority partner, or whatever it takes to pass on this terrific business to someone who'll take it even higher. Mary and I will then move on to lots of other things we want to do. Dan, thank you so much for everything you've given me and done for me. I'll never forget it."

"I attended Dan's 1998 Super Conference. It cost me twice as much as any other attendee because I had to travel 26 hours, jump on 5 different planes, squished like a sardine. Also, my Australian dollar was worth half the U.S. dollar. Although overcome by jet lag and struggling to stay awake,

I learned two strategies that directly enabled me to increase the sales of my mail-order business by 86%, and increase profits by 300%, which in turn enabled me to sell the business I had started with zero for $420,000.00. Now I have started another company that is already worth more than a million dollars."

"Dear Dan: I'm writing today to share a few thoughts about my experiences with your work. I've spent roughly $700.00 with you in the past year for various books, kits and newsletters. In a world of hype, I've found your materials to be honest and results driven. Speaking of results, my mailings (based on your advice) consistently pull a 7 % to 10% response rate - unheard of in the long-distance industry, where competition is fierce. My own experiences are proof that your methods produce results."

"Thank you! I invested in your Magnetic Marketing System about seven months ago and it has literally changed my life. You promised you had strategies that would work for any business and you were right. I'm a professional magician. Before I got your System, I did 12 to 20 shows a year - obviously not enough to make a living. After putting into action what you teach, I now book between 20 to 30 shows a month!"

"After attending your seminar in Omaha, we purchased your Magnetic Marketing System. WOW! We used the 3-letter System to sell our Coupon Books. We targeted 1,600 local companies. We sent out our letters about 9 days apart. Our response: Letter #1, 7%; Letter #2, 8%; Letter #3, 3%; total response: 18%! We sold 3,700 books and had a profit of $26,000.00! You're a legend!"

"Marty Chenard's Power Marketing Analyzer will force you to strategically think of every single aspect of why people will or will not do business with you. This is in my opinion the most powerful think tool that has ever been introduced to the world of Direct Marketing. It will help you produce million dollar ideas if you use it."

"Listen, there's a lot of opportunity in the information products business, but finding the path to success can be like wandering into the forest in " The Blair Witch Project." Dan's seminar saved me from a lot of frustration, wasting a lot of money and - Here's the most important thing - wasting a huge amount of time. In my market, I couldn't have afforded to waste the time it would have taken me to learn everything that Dan covered in just three days."

"Your Power Market Analyzer software is fantastic. It made very clear exactly how to put together my direct mail piece. My sales letter literally re-wrote itself before my eyes. The thing I was most impressed about is how easy it makes the copy writing process. I used to "hate" writing my copy. I constantly procrastinated because I didn't have a clear-cut plan or formula to tackle it. No more. With your program, it takes all the guesswork out of it. My prediction: I will double my response and my sales within the next three months."

"...what this all comes down to, Dan, and that I want to thank you from the bottom of my heart. I have spent hundreds, maybe thousands of dollars with you over the past couple of years and here I am thanking you for it! I can honestly say that I have made well over 20 times the investment with your information. It's all straightforward, "no BS", real."

"I have been using your materials and advice for two years, as Vice-President of Sales and Marketing for a mortgage company. I am directing a direct-mail campaign that sends over 75,000 pieces a month to homeowners all over the United States. Our direct-mail program has resulted in a 300% to 400% increase in sales and profit."

"I'm the mortgage broker in Ottawa you may or may not remember. I've been using your 'stuff' for about 3 years we are getting about 400 calls - are you sitting down? - a day! Thank you."

"We use your tapes and newsletter as part of our resource library. I am very impressed with the practical value of the information."

"Dan Kennedy is directly responsible for my selling over $500,000 books and videos."

"To my speaking colleagues: I've said it before and I'll say it again - there is no one who knows more about the real world of speaking than Dan Kennedy. When it comes to knowledge of how to organize, market, sell and build products and services at a profit, Dan Kennedy has no equal. For over a decade, I have utilized Dan's ideas in my own speaking, training and consulting business. As a consequence, we have been fortunate enough to show consistent growth and continue to do so. I recommend Dan's services highly."

"Your materials have catapulted me out of a roach-infested, black and sorrowful dwelling! I'm now being referred to as 'one of North America's top sports artists' who's paintings belong to a dozen superstar athletes. I had an opportunity to market two of my lithographs for an estimated profit of $500,000.00 in 1994. Six years ago, I was a homeless person living in a shelter for abused women. I keep your books next to my bed, beside Napoleon Hill's. You're a lifesaver!"-

"If you're a salesperson, businessperson, or entrepreneur, your greatest asset is your mind. Your second greatest asset is Dan Kennedy's mind."

"I double majored in advertising and marketing in college but I have learned more about these two areas from your books and tapes in the past month alone than I learned in college, 15 years in the corporate world, and the last 13 years being self-employed."

"I have used your direct-mail campaign strategy and had tremendous results. I spent $1,500.00 for a 500 piece mailing that created $20,200.00 in income."

"I want, you to know, your methods work great. There is nothing better than customers coming to you instead of you chasing them."

"I'm a manufacturers' representative in the home furnishings industry, calling on furniture store buyers. Your `Magnetic Marketing' has completely replaced prospecting and cold-calling for me. And, in the past year, I've opened 22 new accounts - about $150,000.00 in new business, at a total cost of about $700.00, using your method. And that was before I got serious about this approach."

"I have used many of your ideas to successfully attract a steady stream of quality customers into my business, and to keep them coming back. Over the many years of reading your newsletter and studying the majority of written and recorded information you have so brilliantly created, I have come to one conclusion: you are, without a doubt, the greatest expert on written marketing material on earth."

"Just one of your ideas exploded sales in a business I've had for eight years. Your idea got me one of my biggest orders ever - a $17, 001.00 check delivered by FedEx. Then another prestigious company got interested because of my offer. Phenomenal!"

"I have used your MAGNETIC MARKETING TOOLKIT with fantastic results: (1) Increased sales 21% in 1997 vs. 1996; (2) 1, 221 NEW customers on the books since August; (3) $7,000.00 in advertising cost SAVINGS for '98 vs. '97; (4) Increased customer's average purchase price; (5) Increased new customers' return visits within first 30 days. Since studying your material, I quit conventional advertising and started zeroing in on my true customer base. You are The Man! Thank You!"

"This was fantastic! I have lists to begin to implement. The most exciting thing involves the book I am currently writing, "Liberate The Leader: Giving Every Women The Guts To Lead." I plan to seed the book with references to my web site and information, which can be found on the site. Also, I'm excited about working with Ken McCarthy on a new site, which is designed to sell! Thank You!"